SUUP
Digital learning platform design
An online learning platform where students and teachers share a common space.
View Case StudyAndrea González
Senior Product Designer
I have more than 7 years of expertise as a UX designer connecting user needs with business goals. Focused on working on end-to-end solutions with the ability to guide design decisions towards feasible solutions by considering the existing technologies, always meeting the business and user needs, creating digital products that impact positively our final user.
Tools of the Trade
Languages
🇬🇧 English (B2+)🇪🇸 Spanish (Native)
Key Skills
Design Thinking
Lean UX
AI Design
Feature Prioritisation
Design Sprint
Design System
UI Design
Accessibility
User Personas
Prototyping
Visual Design
Journey & Experience Mapping
Jobs-to-be-Done
Content Design
Usability Testing
Industries
FinanceHealthSaaS B2BEdTechFinTechE-commerce
How I Work
Design with intent, not by inertia
Balance user needs & business goals
Great products succeed when they create value for both users and the business. I approach every design challenge by finding opportunities where user needs and business objectives align.
Design for clarity
I believe the best experiences feel intuitive. My goal is to simplify complexity, reduce friction, and help users accomplish their goals with confidence and ease.
Let evidence guide decisions
Design decisions should be informed, not assumed. I rely on research, user feedback, data, and continuous testing to validate ideas and uncover opportunities for improvement.
Think in systems
I design beyond individual screens. By creating scalable patterns and consistent experiences, I help teams build products that can evolve efficiently over time.
Projects
Selected Work
Achievers
Onboarding Store
A guided onboarding store where new hires pick their own welcome gifts from a curated, culture-driven collection.
View Case Study
Paco Max
Children's Learning App
A mobile learning platform that makes studying more engaging for kids while giving parents visibility into their progress.
View Case Study
Tax Management
User Information Management
An AI-powered tax platform where users review, verify, and complete extracted personal information with trust and clarity.
View Case StudyWord of Mouth
What it's like to work with me
Andrea is an inquisitive and thorough Product Designer. She does an amazing job balancing business requirements with user needs to craft solutions that are both usable and drive real value. Many times she demonstrated her ability to work under pressure and within constraints while still finding the appropriate space to research, collaborate, and validate the experiences she was creating and the results reflect the hard work she put in. I always appreciated how Andrea could go wide to explore many different approaches to solving problems but was still able to bring it together into a cohesive package for her teams to execute on.
Matt Sloetjes
Director User Experience, Achievers.
I was consistently impressed by her critical thinking, design expertise, and overall professionalism. Her design decisions were always grounded in user research, and she had a sharp ability to translate insights into meaningful, high-impact improvements. The changes she introduced were thoughtful and they added real value to the user experience to help shape the product forward in measurable ways.
Matt Fondevilla
Senior Product Designer, Achievers.
I've had the opportunity to collaborate with Andrea González on various projects, where her role as a Senior UX and Product Designer was instrumental in achieving outstanding results. From the outset, Andrea demonstrated a unique blend of technical expertise, strategic thinking, and collaborative spirit that sets her apart as a truly high-performing professional.
Ximena González
Senior Product Designer, Wizeline.
I have had the pleasure of working with Andrea and she is a fantastic teammate. She brings a thoughtful, user-centered approach to her work. Andrea is collaborative, considerate, and skilled at both giving and receiving feedback. She consistently pushes for the best design solutions that balance user needs and business impact. She is an asset to any design team.
Gwen Chiasson
Senior Product Designer, Achievers.
What I Bring
What I add to a team
How I contribute from day one,
beyond shipping screens.
7+ years
Designing digital products across industries
End-to-end
design:
design:
From user research and discovery to wireframes, prototyping, visual design and developer hand-off — I own the full product design cycle, leveraging AI to speed up and enhance every step.
Systems thinking, seamless collaboration, and evidence-based decision making.
Always learning
Curious by nature, improving by practice
